Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

Raising awareness for Nervecentre
Services provided: business support, PR, product launches, social media

End-to-end product launch against the clock
Services provided: business support, PR, product launches, social media, website support

Patientrack makes a splash in Scotland
Services provided: event support, PR, public affairs

Educating, inspiring and informing: CSC EMEA’s proactive PR approach to achieve market growth
Services provided: analyst relations, pan-EMEA support, PR

Navigating a successful marketing campaign with the Silicon Cup
Services provided: database and contact development and cleaning, social media, strategy, website support

Empowering patients with digital care plans: a collaborative success with NHS Coordinate My Care
Services provided: content creation, media management, messaging, proactive press office, video

Health tech marketing delivering impact: How VR-EP successfully launched virtual reality to enhance paramedic education
Services provided: branding, business support, content creation, digital design, marketing, messaging, product launches, sales acceleration, social media, strategy, video, website support

How C2-Ai raised national awareness for impact on NHS waiting lists
Services provided: content creation, marketing, media management, media placement, media relations, messaging, positioning, PR, proactive press office, product launches, thought leadership

NHS & public sector sales acceleration success for mobile applications solutions provider
Services provided: sales acceleration

“You need the right partner…”: amplifying webinar impact
Services provided: content creation, event support, market research and analysis, sales acceleration, social media, video, webinar support

Getting Illingworth Research noticed
Services provided: PR, social media

Coordinate My Care and the impact of thought-leadership campaigns
Services provided: content creation, media management, messaging, PR
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

Top strategies your health tech marketing agency should implement

The power of content: budgeting for content marketing in health tech

The power of emotional storytelling in health tech marketing: building lasting connections

Unlocking impactful psychology of colour in design: exploring colour theory

Mastering the art of B2B marketing strategy: a comprehensive guide
