Featured clients
Tallaght University Hospital upgrades pathology systems and goes live with the CliniSys Integrated Clinical...
Case Studies
Talking PR with Katy Brooks from Orion Health
New Zealand health software company builds brand awareness in the UK
Helping UK and international health tech clients with integrated, high quality PR, marketing and communications services
Research
We offer research and analysis services to companies that need to deepen their understanding of UK health tech. Talk to us if you are looking to enter or expand in this exciting market.
Marketing
We deliver integrated marketing campaigns that combine business acumen with creative flair. Talk to our team of experienced professionals about the mix of activities that will deliver success.
PR
Highland Marketing delivers PR and communications services to health tech suppliers and their customers. Call us when you have “health tech to shout about.”
Sales acceleration
We know that growing a health tech business means knowing the market and talking to the right people. Our outsourced sales service supports market research, appointment booking, and lead conversion.
Content
We produce marketing content for health tech companies, marketing and PR campaigns. Talk to us about words for websites and social media, informative blogs and compelling opinion pieces and case studies.
Design, video and live drawing
We have the design expertise to help health tech companies stand out from the crowd. Also talk to us about video and live-drawn content for interviews, case studies, and conferences.
Featured clients
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“GPs and other #primarycare prescribers in Northern Ireland are to have access to @FDB_UK… https://t.co/1ZHNa4HZxg” “#HealthTech in our Healthcare Roundup newsletter: @NHSX loses CTO to @MicrosoftUK and promises standards roadmap;… https://t.co/vve3RYQGIC” “#NHS news in our Healthcare Roundup newsletter: most #Covid19 controls to be dropped in #England; @scotgov announce… https://t.co/jVjL22A5wB” “Our Healthcare Roundup newsletter heads for inboxes at 5pm every #Friday with all the #NHS and #HealthTech news you… https://t.co/OpXR2Jeiyj” “Getting ready for the weekend? Catch up on the week's #NHS and #HealthTech news in our Healthcare Roundup newslett… https://t.co/iXIKS9TOWK” “Congratulations to @alcidion and @LancsHospitals for being highly commended at the @health1tech #HTNAwards. More de… https://t.co/Fdu442eXzW” “Many congratulations to the @XonUK team for clinching yet another award. 👏👏👏👏🏆#HTNNow #HTNAwards @health1tech… https://t.co/IjY5K7Uen6” “.@HSCBoard in N Ireland signs contract with @FDB_UK for GP practices to have #primarycare… https://t.co/IhjZHninF4” “Positive analysis @TechMarketView on logic of @CliniSysGroup acquisition of HORIZON Lab Systems and combination wit… https://t.co/mkoyyZQsde” “Worcestershire is trialling automated calling to validate its #NHS #waitinglist. https://t.co/tLaUarcxMc”
“GPs and other #primarycare prescribers in Northern Ireland are to have access to @FDB_UK… https://t.co/1ZHNa4HZxg”
“#HealthTech in our Healthcare Roundup newsletter: @NHSX loses CTO to @MicrosoftUK and promises standards roadmap;… https://t.co/vve3RYQGIC”
“#NHS news in our Healthcare Roundup newsletter: most #Covid19 controls to be dropped in #England; @scotgov announce… https://t.co/jVjL22A5wB”
“Our Healthcare Roundup newsletter heads for inboxes at 5pm every #Friday with all the #NHS and #HealthTech news you… https://t.co/OpXR2Jeiyj”
“Getting ready for the weekend? Catch up on the week's #NHS and #HealthTech news in our Healthcare Roundup newslett… https://t.co/iXIKS9TOWK”
“Congratulations to @alcidion and @LancsHospitals for being highly commended at the @health1tech #HTNAwards. More de… https://t.co/Fdu442eXzW”
“Many congratulations to the @XonUK team for clinching yet another award. 👏👏👏👏🏆#HTNNow #HTNAwards @health1tech… https://t.co/IjY5K7Uen6”
“.@HSCBoard in N Ireland signs contract with @FDB_UK for GP practices to have #primarycare… https://t.co/IhjZHninF4”
“Positive analysis @TechMarketView on logic of @CliniSysGroup acquisition of HORIZON Lab Systems and combination wit… https://t.co/mkoyyZQsde”
“Worcestershire is trialling automated calling to validate its #NHS #waitinglist. https://t.co/tLaUarcxMc”
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Blog, analysis and interviews
Health tech comms: fit for 2022
The UK and its health and care services are working through another period of uncertainty. But when the omicron wave of Covid-19 has passed health tech suppliers can expect a ‘more normal’ 2022. So, they...
To coincide with COP26 in Glasgow, the Highland Marketing advisory board discussed the NHS’ strategy for net zero and how this will impact on health tech. Members agreed with presenter David Newell from Gemserv that...
Guest interview: Dr Masood Ahmed
Highland Marketing’s latest interviewee is a digital leader in the Black Country and West Birmingham. Masood Ahmed says his role is to create the right environment for innovation, which is why he supports the All4Health&Care...
Review of the NHS and health tech year, 2021
The Covid-19 pandemic abated, only for the omicron variant to bring it back again. It was all change at the top of the NHS, with Matt Hancock and Sir Simon Stevens leaving the Department of...
All change for NHSE, X and D
What will be the impact of the latest changes at the top of NHS IT, and the decision to merge NHSX and NHS Digital into a new NHS England transformation directorate? The Highland Marketing advisory...
Highland Marketing advisory board: EPR debate
Digitising hospitals was the focus of NHS IT policy for twenty years. The job is still unfinished: so what are the options for trusts – and the integrated care systems that are planned to take...
Highland Marketing PR Wire
Northern Ireland’s GPs to get prescribing decision support with FDB OptimiseRx
First Databank Europe release - 20 January 2022Five NHS trusts in Surrey and Sussex to transform patient diagnostics with Sectra imaging system
Sectra release - 12 January 2022Tallaght University Hospital upgrades pathology systems and goes live with the CliniSys Integrated Clinical Environment (ICE)
CliniSys release - 2 December 2021NHS trusts in Teesside and Kent deploy smart IT to further improve patient safety in advance of winter
Alcidion release - 30 November 2021WiFi SPARK spreads festive cheer with three days of free TV for NHS patients
WiFi SPARK release - 29 November 2021Scarborough Hull York Pathology Service plans CliniSys LIMS and ICE deployments
CliniSys release - 10 November 2021
Health tech needs to find a collective voice on climate change