Highland Marketing Blog Chancellor Rishi Sunak delivered both a Budget and a comprehensive spending review on Wednesday. Health and social care have a much better idea of what their revenue and capital budgets will look like over the next three-years as a result; and there was a headline-grabbing £2.1 billion for tech. Lyn Whitfield looks through the red book and sums up the reaction. The Autumn Budget and the CSR: the morning after the day before Highland Marketing Blog Cop26 shows it's time for health tech to act on climate change The NHS has already made a commitment to become the first net zero health and care system in the world. It's time for digital health vendors to think about their role – and to be ready to talk about how they are tackling global heating, says Susan Venables, co-founder and client services director at Highland Marketing. Highland Marketing Blog Highland Marketing clients Dignio and SilverCloud Health participated in a BBC News feature on the impact of the coronavirus pandemic, discussing current NHS England waiting list times, and the issues and possible solutions around an increased strain on lives, relationships and mental wellbeing. Both features can be seen by clicking the thumbnails on the left. Dignio and SilverCloud Health add insight to BBC News feature Highland Marketing Blog 72 Specialist health tech agency increases NPS from +52 to +72, with clients praising its market knowledge, professionalism and ability to deliver + Highland Marketing achieves exceptional Net Promoter Score Highland Marketing Blog Reset your communications for the post-Covid era The coronavirus pandemic is abating in the UK, and the NHS is looking to reset for the post-Covid era. Health tech suppliers should be looking to do the same, says Susan Venables, client services director at Highland Marketing. Essential reading The Healthcare Roundup delivers NHS and health tech news and exclusive analysis Sign up for our newsletter

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Highland Marketing delivers PR and communications services to health tech suppliers and their customers. Call us when you have “health tech to shout about.”

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In the week since the #WadeGeryReview of #NHS #data #digital and #tech was published, our advisory board has been t… https://t.co/ctD5BSngCC
The government finally published its #socialcare white paper and our advisory board considered the implications of… https://t.co/2o8IFMSUYK
Dublin's Tallaght University Hospital @wearetuhf upgrades #pathology system with @CliniSysGroup @MSC_Ireland #ICE f… https://t.co/VcimuwBcXg
The government has published its much delayed, long-awaited, white paper on #SocialCare. Ten year vision, three yea… https://t.co/7K0ufqBYYK
Turn to page 52 of the latest @ehealthmgmt journal to read thoughts from Dr Meetali Kakad, chief medical officer… https://t.co/1OPWbl25fl
The merger of @NHSX and @NHSDigital into @NHSEngland's transformation directorate could align policy, delivery and… https://t.co/OSVvjC1x3x
We're all still digesting the news that @NHSEngland is going to incorporate @NHSX and @NHSDigital into its transfor… https://t.co/rDZGoFMVGj
We are finally starting to see #NHS trusts reach Level 7 on the @HIMSS #EMRAM maturity model. Great to see… https://t.co/UjEgFHanzM
Will the establishment of integrated care systems be delayed? @HSJnews surfaces speculation that the late running h… https://t.co/uOjewWE0Cx
Please help and retweet: @HamerKev, one of the guys behind @Mymedrecord in Southampton, is doing an MBA. He needs p… https://t.co/UYNuYc4yfM

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Blog, analysis and interviews

All change for NHSE, X and D

What will be the impact of the latest changes at the top of NHS IT, and the decision to merge NHSX and NHS Digital into a new NHS England transformation directorate? The Highland Marketing advisory...

Highland Marketing advisory board: EPR debate

Digitising hospitals was the focus of NHS IT policy for twenty years. The job is still unfinished: so what are the options for trusts – and the integrated care systems that are planned to take...

Cop26 shows it’s time for health tech to act on climate change

The NHS has already made a commitment to become the first net zero health and care system in the world. It’s time for digital health vendors to think about their role – and to be...

The Autumn Budget and the CSR: the morning after the day before

Chancellor Rishi Sunak delivered both a Budget and a comprehensive spending review on Wednesday. Health and social care have a much better idea of what their revenue and capital budgets will look like over the...

A spending review to back health tech innovation?

Chancellor Rishi Sunak will be back at the dispatch box next week to tell public services what they’ll have to spend over the next three years. The NHS already knows its revenue limit; but think-tanks...

One Epic to rule them all?

In the first week of October, digitalhealth.net published an interesting op-ed. Long-standing editor Jon Hoeksma asked if NHS England was thinking of doing a national deal with Epic for a single electronic patient record. “Rumours...
Highland Marketing PR Wire

Tech helps GPs reduce diabetes and stroke incidence through improved antipsychotic prescribing

Highland Marketing First Databank Europe release - 9 November 2021
New AHSN analysis of how NHS primary care prescribers use medicines optimisation solution FDB OptimiseRx, shows substantial clinical benefits and financial impact around reducing antipsychotic medicines for at risk patients. A return of £1.20 for every £1 invested was calculated from the impact of just three of more than 4,800 prescribing messages.

Barts Health and Sectra start digital pathology programme for three million people

Highland Marketing Sectra release - 2 November 2021
A programme to modernise pathology services, enhance patient diagnoses and speed up turnaround times has begun at Barts Health NHS Trust. The initiative will improve clinical collaboration, build foundations for the introduction of AI, and harness data to support life sciences and clinical research.

WiFi SPARK parent company acquires Hospedia with plan to transform bedside terminals

Highland Marketing WiFi SPARK release - 2 November 2021
Leading Wi-Fi and entertainment provider to shift business model for terminals away from ‘patient pays’. ‘Free at the point of use’ model will include free SPARK Media entertainment for patients and additional upgrade could enable trust IT system access for clinicians
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